Panasonic RT BOX - 1989 - JP

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Panasonic RT BOX - 1989 - JP

Panasonic cassettes are very rare outside of Japan, the market they were manufactured and distributed for. 

White shell cassette tapes. None opened to show you. Rare? Maybe. These were definitely made for the Karaoke market. No idea who OEM these for Panasonic. 

PLEASE NOTE: Only one of each available. Very doubtful they will ever be offered here again after they're gone.

About Technics & Panasonic:

Technics was introduced as a brand name for premium loudspeakers marketed domestically by Matsushita in 1965. The name came to wider prominence with the international sales of direct-drive turntables. The first direct-drive turntable was invented by Shuichi Obata, an engineer at Matsushita (now Panasonic),[2] based in OsakaJapan.[3] It eliminated belts, and instead employed a motor to directly drive a platter on which a vinyl record rests.[4] It is a significant advancement over older belt-drive turntables, which are unsuitable for turntablism, since they have a slow start-up time, and are prone to wear-and-tear and breakage,[3] as the belt would break from backspinning or scratching.[5] In 1969, Matsushita launched Obata's invention as the SP-10,[4] the first direct-drive turntable on the professional market.[6]

 

Despite being originally created to market their high-end equipment, by the early 1980s Technics was offering an entire range of equipment from entry-level to high-end.

In 1972, Technics introduced the first autoreverse system in a cassette deck in its Technics RS-277US and in 1973 it introduced the first three-head recording technique in a cassette deck (Technics RS-279US).

In 1976, Technics introduced two belt-driven turntables for the mass market, the SL-20 and SL-23. The principal difference between the two models was the addition, in the SL-23, of semi-automatic operation and an adjustable speed control with built-in strobe light. They offered technical specifications and features rivalling much more expensive turntables, including well-engineered s-shaped tonearms with tracking weight and anti-skate adjustments. At the time they were introduced the SL-20 and SL-23, which sold for $100.00 and $140.00, respectively, set a new performance standard for inexpensive turntables.[9]

Panasonic - RT BOX - 1989 - JP